Alexis Apollonio
DESIGNER BASED IN NYC



THE PROJECT

BDG STUDIOS


  • BRAND IDENTITY, SOCIAL MEDIA
    After growing industry recognition, the branded content studio at Bustle Digital Group was due for an updated look – and a return to social media! Within the existing BDG style guide, we crafted the ‘BDG Studios’ logo and, subsequently, the visual identity for site, social and marketing. 

    Then, as part of the newly assembled (and tiny) social team, we leveraged the new brand identity – as well as insights from our editorial social team – to build out the social strategy for our Instagram presence. Designed templates were created as part of the strategy in order to highlight our Studio’s editorial artwork, employee testimonials, seasonal roundups, award wins and more.













Alexis Apollonio
DESIGNER BASED IN NYC CONTACTLINKEDIN



  NEW YORK, NY